learn about the

Cheeriodicals Team

Gary Parisher

President + CEO
About Gary

Gary has 22 years of experience in pharmaceutical/biotech sales, marketing, national accounts, and business development with Fortune 500 companies including Genzyme, Amgen, and Astra-Zeneca. He led the launch of Cheeriodicals.com to offer an online solution for personal, unique, and useful gifts for hospital patients in 2011. His online success led to the development of the team building concept as a separate market to allow large organizations to come together to assemble gift boxes for children and deliver to an entire hospital full of children.

Gary earned a Bachelor of Business Administration from East Carolina University. He earned his Masters in Business Administration from Auburn University Montgomery, where he was selected as a “Top 50” graduate at AUM’s 50 year anniversary celebration and AUM Alumni of the Year 2018.  Gary and Mary Martha were Alabama Launchpad entrepreneurship winners in 2014.

Mary Martha Parisher

Founder + COO
About Mary Martha

Mary Martha has more than 15 years of experience as an attorney across several industries, with more than 10 of those years as corporate counsel for a pharmaceutical company. That experience in compliance in the healthcare market has been a crucial part of her success with Cheeriodicals. She had the original idea to create a cheer-up gift concept that would be perfect for hospital patients, both adult and children, in 2011. She realized that hospital patients were often sent flowers or balloons as gifts, but also sensed these gifts were not ideal for many patients. She turned that singular idea into an online company that provides a one-of-a-kind, upscale options to hospitals patients and consumers in other markets.

Mary Martha earned her BS in Finance and MBA from Auburn University Montgomery, where she was selected as one of the “Top 50” graduates at AUM’s 50 year anniversary celebration and AUM Alumni of the year 2018. Mary Martha earned her Juris Doctorate at the Cumberland School of Law at Samford University. Mary Martha and Gary were Alabama Launchpad entrepreneurship winners in 2014.

Tori Gilbert Cheeriodicals

Tori Gilbert

Director of Events & Operations
About Tori

A native of Birmingham, Alabama, Tori graduated from the University of Alabama in 2013 with a degree in Hotel, Restaurant, & Meetings Management, with a concentration in event planning. She has 7 years of background in the event industry, spending the past 6 years working in the event industry in the Dallas Fort Worth area. With experience in various facets of the event industry, Tori brings a unique combination to the Cheeriodicals Team. 

Tori is an active member of the International Live Events Association(ILEA), and has served as a board member for the past 4 years. In her free time, Tori enjoys being outdoors and traveling.  She also has a new passion for recreational diving, aided by her recent completion of the Scuba Diving Open Water Certification. In the fall, you can catch her cheering on her Alma Mater, the University of Alabama.  Roll Tide!

Tori Gilbert Cheeriodicals

Shaylee Beck Moore

Director of Marketing & Event Manager
About Shaylee
University of Alabama – Telecommunications & Film, Theatre
Shaylee has an extensive background in event planning, project management, and leading mass fundraising campaigns. During her years working in the nonprofit field, Shaylee has partnered with major corporations and their employees to coordinate fundraising events, impacting thousands of kids and their families in local communities across the nation. In addition, Shaylee is an experienced public speaker and can be seen making a variety of news and media appearances. 
In her spare time, Shaylee is an avid outdoor enthusiast and enjoys camping, hiking, and kayaking. She also has a passion for running, with her latest accomplishment of completing the Yellowstone Half Marathon.
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Sarah Kathryn “SK” Flynt

Event Manager
About SK
Sarah Kathryn is a graduate of Belmont University in Nashville, TN, with a concentration in Public Relations and Theatre. SK has more than 6 years of experience managing special events in the wedding marketplace in New York and in Birmingham.
She has an incredibly interesting and unique background with her travel as she has led missions activity all over the world. She has been to 15 different countries so far, 11 of which she visited in 11 months for a missionary trip. Her favorite continent is hands-down Africa and she always makes sure to make time for a safari when visiting.
SK is the most excited about the philanthropic aspect of Cheeriodicals and, of course, traveling the United States for events.

Richard Counsell

Digital Marketing Consultant
About Richard

Richard is experienced in digital marketing and traditional marketing strategies, content creation, advertising, market research, and graphic design. He has a strong focus on strategizing campaigns and brand strengthening. His focus with Cheeriodicals is maintaining client relationships, not only in the digital world but in the corporate atmosphere as well. Alongside client relationships, Richard is determined to keep Cheeriodicals at the forefront of team building efforts and maintaining a strong brand presence within communities and companies.

Richard earned a Bachelor of Marketing Management from the University of Alabama Birmingham.

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Elizabeth Dambro

Cheer Production Specialist
About Elizabeth
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Meghan Bisanz

Cheer Production Specialist
About Meghan
Tori Gilbert Cheeriodicals

Axl Rose

Chief Cheer Officer
About Axl
Axl starts his mornings greeting everyone at the Cheeriodicals office with a big smile and a “handshake”. He then makes his daily rounds to ensure our gift boxes and bags are packed full of smiles and cheer, ready to brighten someone’s day that needs it the most!
 
Axl’s most famous saying is (quote), “Woof! Woof, woof.”

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