Why Cheeriodicals Changes the CSR Game
CSR: What It Is and Why It Should Matter to You
You might have heard the term CSR floating around the corporate world a little more over the last few months, but what does it really mean? ‘CSR,’ or ‘Corporate Social Responsibility,’ is a tool companies use to show the public that their values aren’t just words written on a website or hanging on a conference room wall. Instead, those values are reflected in the way a company interacts with the communities around it and the people it serves. CSR gives organizations the opportunity to demonstrate that their priorities extend beyond profits and performance metrics to include the well-being of the communities, employees, and causes they impact along the way. For executives and leadership teams, CSR also provides a platform to promote good corporate citizenship both internally and externally. Internally, it creates opportunities for employees to come together around shared values and participate in meaningful efforts that benefit others. Externally, it shows clients, partners, and the broader public that the company is committed to being a positive force in the community.
Now that you know what CSR is, and how it puts a magnifying glass on the personal merits a corporation chooses to promote, you might be asking yourself how to best go about checking your ‘CSR’ box on your company’s social responsibility meter. That’s where we come in. Cheeriodicals was founded 15 years ago, and the CSR game hasn’t been the same since. There are lots of companies that allow you to give back to your community or build relationships among your team members, but Cheeriodicals goes far beyond a trust fall or a packed toiletry bag. Cheeriodicals combines team building with philanthropy, executing a white-glove experience where your team has the opportunity to come together, build better relationships, and give back directly to those most in need in your community.
Cheeriodicals: Why Us?
Cheeriodicals is the front runner in CSR events across the nation (really — it’s across the continent, but who’s counting?). We’ve executed top-of-the-line events in over 40 states, 3 countries, and we’re only just getting started (It’s Us – We’re counting). What started as an idea from one of our founders, Mary Martha, who simply wanted to send her uncle some magazines while he was in the hospital, has blossomed into the most impactful experience your employees could ever experience.
In our first few years, we focused solely on events for Children’s Hospitals. We worked closely with hospitals to understand their patient demographics and curated boxes for each age group. These bright green boxes of cheer are stuffed (by your team) with toys and surprises, all designed to make a child’s hospital stay just a little easier. From there, we expanded to Veterans’ boxes—packing duffle bags with everything a man or woman who put their life on the line for our country might want while staying at a VA hospital or visiting an outpatient clinic. Today, our events include building backpacks filled with school supplies for under-resourced schools, care bags for frontline hospital staff, and many more kits designed to meet real community needs.
What truly sets these events apart from other companies that offer team-building experiences benefiting the community is what happens after the event. Following your team-building experience, Cheeriodicals takes members of your team who helped build these boxes directly into the hospital, school, or VA hospital to hand-deliver the kits to people needing a little moment of cheer.
There is a lot to be said for doing great things that benefit your community, but getting to see the impact in real life takes everything to another level. Watching a junior employee hand a 5-year-old boy a box of toys and activities while he sits in his hospital bed—or seeing a senior executive thank a Veteran by handing her a bag full of products meant to honor her service—will forever change how you look at CSR.
Cheeriodicals doesn’t just do Corporate Social Responsibility. We do Corporate Social Responsibility That Matters.
We bring your team together with an engaging, white-glove team-building event during your meeting, and then follow it with what many employees report is the most impactful thing they’ve done during their entire time with their company.
CSRTM!
This is why people choose Cheeriodicals.
We don’t just do CSR, we deliver CSR That Matters. In fact, you could say our approach deserves its own term: CSRTM. But the true impact of what we do is something that’s best experienced firsthand.
If you have a large meeting coming up and want to host an event that brings people together while truly giving back to the community, reach out to our event planners at corporateplanner@cheeriodicals.com and get your event on the books today!
Written by: Caroline Grace Parisher
Curious About Cheeriodicals?
If you’re not already convinced to work with us after this story, we’d be thrilled to chat and share more! Let us be a part of your next team building experience!
We conduct corporate events for teams of 20 – 1,500+ attendees across the United States, Mexico, and Canada. Contact corporateplanner@cheeriodicals.com to see how we can help your team make a difference to those in need of some cheer near you!