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Three Tips to Planning a Successful CSR Project In 2024

Jan 4, 2024 | Cheeriodicals

Two photos. A woman smiles and hands a backpack of school supplies to a young boy. Four people smile and pose with a Ronald McDonald statue while holding green Cheeriodicals boxes.

By Shaylee Beck Moore
Director of Digital Marketing, Event Manager 

 

What is CSR and Why Is It Important?

Corporate Social Responsibility, also known as CSR, is deeply rooted in the culture of any successful company.  It is a positive impact initiative that businesses take to emphasize their ethical business practices and give back to the local communities around them.   

CSR projects can generally be categorized in four ways: environmental responsibility, ethical/human rights responsibility, philanthropic responsibility, and economic responsibility.

Companies that keep philanthropic causes as a fundamental core in their business practices find that it not only creates a positive impact in the community, but can also improve brand image, employee retention, and gain customer loyalty.

Planning a CSR project for your company takes a lot of time and effort, so you will want to make sure you are equipped to meet your goals! Here are three tips to set you on the path for a successful give back initiative. 

 

Tip 1: Plan a Project That Aligns With Your Company’s Core Values

Two movers from Two Men and a Truck have boxes stacked on top of each other and are pushing them on dollies. Both men are smiling at the camera.


So what do companies care about when planning out their CSR projects for the year?

First and foremost, CSR projects are designed for corporations to make a lasting and positive impact in communities, and contribute to society’s overall well being. But with so many options for charitable giving, where do you start?

Planning a CSR giveback begins with aligning your project with your company’s core values and mission, and then defining your overall charitable goals. You will need to decide if your project and CSR efforts will be based on a specific focus, such as humanitarian aid or environmental impact, or are you looking to reach a broader charitable giving goal, and perhaps emphasize employee volunteerism?

 

A group of 10 people stand outside of a tall brown building with a logo that says Shriners Hospital for Children. The people are standing in front of a white Two Men and a Truck truck and smiling while they hold up bright green Cheeriodicals boxes

Big smiles as Two Men and a Truck helped make an impactful delivery of 100 Cheeriodicals for hospitalized children at Shriners Hospital in Dallas, Texas.


Defining what your charitable giving looks like can be many things, and will be different from company to company.  

Once you have your CSR goals and mission defined, the next step is to decide on how to incorporate the passion of your company with giving back to the community.  

This, too, can look a lot of different ways.  Some examples of CSR are businesses offering corporate matching for charity donations or planning hands-on employee volunteer weeks.

“Incorporate the passion of your company with giving back to the community…”

A woman with grey hair and wearing a face mask smiles as she hands a black and green Cheeriodicals duffle bag to a man laying in a hospital bed. He too is smiling as he reaches for the bag.

Of course, Cheeriodicals CSR events are always a great option and can also help you achieve your goals. We take a cause that is important to your company culture and help you make a real time impact. 

Many of our corporate clients are rooted in specialty industries. For example, clients of ours within the biomedical industry may have a business model that is focused on, say, the development of treatments for cancer or medical imaging machinery. Their core values are typically science and patient ethics focused. 

In an instance such as this, our Cheeriodicals team designs impactful events for these companies to give back to specific patient communities, such as oncology patients or dialysis patients. Through our events, companies are able to engage their employees through our hands-on team building experiences and make an unforgettable impact on people who are going through a very difficult time in their lives.

 

Tip 2: Plan a Project That Engages Employees

 
Cheeriodicals facilitated a nationwide “backpack giveback” CSR initiative for Sonic Automotive and EchoPark Automotive, supporting students in under-resourced school districts.

 

It is crucial to the success of any company that their employees feel valued and connected, and oftentimes this is defined through the culture of their workplace.  Having a strong corporate culture includes opportunities for coworkers to bond, socialize, and unite under a common mission or goal. 

An easy and great way to engage employees is by incorporating CSR projects into the workplace. This can be through establishing employee volunteer programs and hosting philanthropic and charitable events at work. 

Here are three ways you can engage your employees in your CSR initiatives in the workplace:

 

1) CSR Project at Your National Meeting

A young woman makes a heart shape with her hands as she smiles and holds up a black and green Cheeriodicals oncology tote bag

There’s no better time to make a corporate impact than when your entire team or major departments of your company are together.  The bigger the group, the bigger the impact – on your community, your employees, and your company culture. 

See more about incorporating a Cheeriodicals CSR project into your National Meetings in our blog article here.

 

2) CSR Project at Your Corporate Office

A large group of 100 adults and children gather together for a group photo in a white office, smiling and holding green Cheeriodicals boxes

Breaking up the work day to give back to the community is a highlight on corporate social calendars! Employees look forward to the chance to socialize with their co-workers and are excited for the opportunity to make a positive impact in their community. 

Cheeriodicals offers flexible options for CSR events, so no matter where your office team is located, we can bring the impact possibilities.

 

3) CSR Project Virtually for Remote Employees

30 people smile and hold up green Cheeriodicals boxes on a Zoom call

In a world where the remote workforce is becoming “the new norm” for many corporations, finding ways to engage employees that are working from home can be rather challenging. Choosing a CSR project that your employees can participate in together – regardless of where they are located – is not always an easy task but essential to keeping the team connected. 

Cheeriodicals offers engaging virtual and hybrid event options, helping unite your company and further your impact across the country, and even internationally.

 

Tip 3. Let a Professional Plan Your CSR Project or Event

Cheeriodicals Director of Events poses on stage at a team building event

 

As much heart and effort that goes into charitable initiatives, planning a CSR project for your company can be a time consuming and daunting task.  Furthermore, without proper planning, organization, and/or connections, your efforts may fall flat or short of your goals. 

That’s why we suggest getting help from experts in the field, and letting a company like Cheeriodicals help bring to life a meaningful and impactful CSR initiative for your company.

Cheeriodicals CSR and Team Building Events

Cheeriodicals is celebrating 13+ years in the event industry, providing team building and CSR events for hundreds of major corporations across the country and Canada. Cheeriodicals specializes in events ranging in all sizes, from 20 participants to 1,500+, so no matter the size of your meeting or attendees, we have you covered. 

Cheeriodicals events include:

  • An exciting, hour long customized event
  • Handling of event and donation logistics 
  • Event supplies 
  • Inspirational presentation 
  • Guest Speakers from benefiting charity or hospital 
  • Event photos
  • Onsite Cheeriodicals Event Manager 
  • Option to attend the hospital or charity donation delivery

 

Cheeriodicals events benefit:

  • Oncology Patients
  • Dialysis Patients
  • Students in Under-Resourced School Districts
  • Hospitalized Children
  • Hospitalized Veterans
  • Ronald McDonald Houses and families
  • NICU babies and mothers

…. and many others!

 

Two photos side by side. The first one is of a teenage boy smiling and laughing as he holds up a handwritten note inside a green Cheeriodicals box full of toys. The boy is in a hospital bed and gown. The second picture is of 80 people together smiling and holding up bright green boxes for a photo.

Our events are focused on hands-on employee experiences and creating specialty Cheeriodicals care packages that bring lasting joy, comfort, and entertainment to those who need a boost in spirits the most in communities across America.

Email corporateplanner@cheeriodicals.com to learn more about Cheeriodicals events and CSR opportunities.

As you begin to plan your CSR projects for 2024, be sure to follow our tips and set your company up for a successful year of impact! 

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